| Programme Dates | Last Date to Apply | Programme Fees |
Venue |
|---|---|---|---|
| Start Date : 17 February 2025 End Date : 16 July 2025 |
Early Decision : 25 November 2024 Regular Decision : 12 January 2025 |
Rs. 4,95,000/- (Excluding GST) |
IIM Bangalore, India FAU & Fraunhofer IIS, Germany |
Leading digital transformation requires both an understanding of technologies driving the change, as well as the ability to lead the organisational transformation. A robust business model that is built on top of the technology is therefore the key to digital transformation and sustained value creation.
The companies can choose to develop new technologies with the customer needs in mind or build a product/ services and a business model with improvements to existing technologies. What approach should one adopt? This programme opens one’s mind to the different possibilities and provides a framework to analyse and come up with a blue print.
This programme has been conceived, designed and developed by IIMB in cooperation with Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU) to address the question of building transformational business models using technological advances.
Key Takeways
The programme is structured around 5 key pillars.
Prof. Dr. R Srinivasan
Professor of Strategy, Chairperson, MBA and MBA (BA)
https://www.iimb.ac.in/user/143/r-srinivasan
R Srinivasan is Professor of Strategy at the Indian Institute of Management Bangalore. His current research focuses on characterizing rapid growth firms; studying platform mediated networks; and strategic decision making in top management teams.
Srinivasan received his doctoral degree from Indian Institute of Management Ahmedabad in 1998. He worked for about eight years at IIM Lucknow before joining IIM Bangalore. His areas of teaching at the postgraduate and doctoral levels have been Platform business models, Corporate Strategy, Competitiveness, and Strategy Process Research.
Prof. Dr. Kathrin M Möslein
Chair of Information Systems, Innovation and Value Creation
Vice President, Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
https://www.fau.de/fau/leitung-und-gremien/leitung/prof-dr-kathrin-m-moeslein/
Kathrin M Möslein studied computer science and business studies at Technische Universität München (TUM), Ludwig-Maximilians-Universität München and the Swiss Federal Institute of Technology in Zurich. After completing her doctoral degree and habilitation in business administration at TUM, she became Chair of Strategic Management and Organisation at Leipzig Graduate School of Management. She has been Chair of Innovation and Value Creation at FAU since 2007. Her research focuses on strategic innovation, cooperation and management, and information systems. She runs the JOSEPHS® research platform in Nuremberg city centre in collaboration with Fraunhofer IIS-SCS.
Prof. Möslein has been Vice President at FAU since 2 December 2016.
Prof. Angela Roth
Professor at the Institute of Information Systems at the Friedrich-Alexander-Universität; Erlangen-Nürnberg (FAU)
https://www.wi1.rw.fau.de/person/angela-roth/
Angela Roth is a professor at the Institute of Information Systems at Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU) and working at the Chair of Information Systems – Innovation and Value Creation. She is leading the Open Service Lab (OSL) https://openservicelab.org/ and is researching, consulting and teaching in the fields of service innovation, service systems in digital contexts and organizational competencies for service innovation.She is also doing research on interactive service innovation in living labs (e.g. JOSEPHS®). In the context of organizational competencies and change she is working on future of work topics.
Prof. Roth is closely working with non-university research institutes and industry partners. She is involved in several research projects on service systems engineering, service innovation and future of work. Her current teaching topics include innovation strategies with focus on digital transformation, service systems and interactive service innovation.
Prof. Alexander PflaumProfessor Alexander Pflaum is an expert on the use of information and communication technologies in value creation processes and uses his knowledge to forge links between the worlds of technology and management. After graduating from his degree in electrical engineering, he went on to complete a doctorate on the topic of “RFID and Supply Chain Management” at the former Faculty of Economics and Social Sciences at Friedrich-Alexander University of Erlangen-Nuremberg.
Prof. Pflaum has been working at the Fraunhofer Institute for Integrated Circuits IIS and its Center for Applied Research on Supply Chain Services for over 25 years in a wide range of positions. Since October 2011, he has also held the Chair of Business Administration, with special emphasis on Supply Chain Management, at the University of Bamberg. In May 2016, Prof. Pflaum was appointed as the new director of the Center for Applied Research on Supply Chain Services SCS, which has locations in Nuremberg and Bamberg and whose vision is to use data to generate success and added value for companies.
CEOs, CXOs, COOs, Vice-Presidents, General Managers, Business Heads and Entrepreneurs.
SELECTION CRITERIA
Participants will be selected based on professional achievement, work experience, and organizational responsibility.
Module 1 – Technologies Aiding Digital Transformation
This module will focus on providing the business use cases of the various technologies aiding digital transformation, including (a) how technologies like artificial intelligence, machine learning, and Internet of Things are changing the way products are manufactured and distributed across the globe; (b) applications of big data, analytics, and cloud in the context of service differentiation; and (c) new business opportunities emerging out of technologies like the Blockchain and cryptocurrencies. Participants would be exposed to the basics of technologies, followed by field visits and talks by industry leaders on the business applications of today and the foreseeable future.
Module 2 – Value Creation Through Innovative Business Models
Leveraging digital transformation for business value creation requires fundamental shifts in the way businesses operate. This module will introduce participants to business models and frameworks for innovation and value creation. Shared and open innovation, cocreation and the design of value proposition will be discussed. Participants will have the opportunity to design, prototype and experiment with prototypes from various stakeholder perspectives.
Module 3 – Intrapreneurship and Business Models
Corporate entrepreneurship, or intrapreneurship requires different mind-set and skills than regular entrepreneurial thinking and behaviour. The focus of this module would be to equip the participants with the competencies required to think like an entrepreneur, whilst working within a large and mature organization. As an integral part of the programme learning, participants would be required to prepare a business plan that would leverage their learning about technologies and business models before the end of the programme.
Module 4 – Transformation Module
Each participant will develop a business plan for his/her division or organisation based on the concepts learnt in the classroom.
Module 5 – Strategic Thinking and Leadership
Thinking strategically is one of the key competencies for managers to lead their organizations and ride the wave of digital transformation. This module seeks to develop participants’ strategic thinking. Delivered with the help of case analyses and field visits, this module will help participants explore and elucidate how technology can build and sustain competitive advantage for their respective firms. Coupled with strategic thinking, it is imperative that participants imbibe leadership competencies. Especially in the context of global supply chain and distributed work teams, it is imperative that managers possess appropriate inter-cultural and leadership competencies. This module will also assess and develop participants’ leadership competencies through psychometric analyses, simulations and games, and opportunity to work with cross-cultural teams.
Programme Schedule
Payment Schedule
Programme fee includes the boarding charges at IIM Bangalore but does not include travel and living expenses for German module.
You are required to upload your Resume and Graduation Certificate in the online application portal.
For any queries related to the programme, please contact Ms. Mohsina Jabeen on Phone no. +91-80-26993563; +91-78999 91516 or Email ID at mohsina.eep@iimb.ac.in
A joint certificate of completion will be awarded by IIM Bangalore, FAU and Fraunhofer IIS, Germany to participants upon successful completion of the programme and satisfying programme requirements.
Sample Certificate:
Ms. Mohsina Jabeen
Landline No.: +91-80-26993563
Mobile No. +91-78999 91516
Email: mohsina.eep@iimb.ac.in
A joint certificate of completion will be awarded by IIM Bangalore and FAU Germany to participants upon successful completion of the programme and satisfying programme requirements.
Successful completion of the programme entitles participants to be admitted to IIMB EEP and FAU of Erlangen-Nuremberg Alumni Association