Program Dates
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Venue/Deadline IIMB Campus
Early Bird Deadline: 08 Oct, 2025
Register By: 19 Oct, 2025 |
Program Fees (excluding GST) Residential: Rs.1,06,500 |
Apply Now |
Social media marketing is crucial for today’s businesses since it provides a significant opportunity to engage with a large audience instantly. With billions of users active on various social media channels, companies can enhance brand visibility, encourage customer interaction, and increase sales at a lower cost than traditional marketing methods.
Social media allows brands to focus on specific target groups, ensuring their communications reach the appropriate audience. Additionally, it offers a distinct chance to cultivate trust and authenticity through direct customer engagement, potentially leading to stronger connections and brand loyalty. Furthermore, social media acts as a vital resource for collecting feedback, monitoring trends, and remaining competitive, making it an essential part of any contemporary marketing approach.
This Social Media Marketing course offers a thorough guide to effectively utilizing social media platforms to
promote business growth.
The Social Media Marketing course aims to provide participants with the expertise and abilities required
to develop, oversee, and enhance effective social media marketing campaigns.
Preethi S
Mobile: (+91) 89519 74073
Email: preethi.s@iimb.ac.in
Any executives/managers and independent influencers
The teaching pedagogy comprises lectures, conceptual discussions, and case analysis with discussions and presentations.
After finishing the Social Media Marketing course, participants will acquire crucial abilities and knowledge that can be immediately utilized in practical marketing initiatives.
As a participant of this Short Duration Programme, you will be able to enjoy some exclusive benefits, some of the exclusive benefits of attending this programme are listed below –
Dr. Gopal Das is an Associate Professor of Marketing at the Indian Institute of Management Bangalore, India. He has been a Visiting Professor of Marketing at INSEAD, Paris. He has also been associated with several other top institutes, including HKUST, NUS, and NYU. During his 20-year academic career, he has contributed to various business problems and opportunities. Gopal has received several awards and recognitions for his scholastic contributions and teaching, including being featured in the world’s top 2% list of professors identified by Stanford University for five consecutive years.