Venue/Deadlines | Program Dates | Program Fees |
---|---|---|
Venue : IIMB Campus
Early Bird Discount Date : 16 Dec, 2024
Last date for registration: 27 Dec, 2024 |
Start Date : 06 Jan, 2025 End Date : 08 Jan, 2025 |
Residential Fee(excluding GST) : Rs. 1,10,000 Residential Early Bird Fee(excluding GST) : Rs. 99,000 Non-Residential Fee(excluding GST) : Rs. 95,000 Non-residential Early Bird Fee(excluding GST) : Rs. 85,500 |
Programme Overview
The focus of the programme is on the central role of digital business models and strategy in enhancing business performance. The programme offers tools and concepts that management need to analyze and synthesize traditional business with digital business models as well as make informed decisions relating to greenfield digital ventures.
Programme Content
Using current research and cases the programme will explore the latest trends in digital transformation and leadership and provide a broad overview of the digital business models and strategy.
Specifically, the programme will address:
Digital – properties that facilitate business growth strategy and competitive advantage, role in business of incremental and disruptive technologies, value configurations, benefits and limitations. Digital and traditional business -similarities and differences in managing them.
Business models – How companies leverage digitalization and AI through the different business models of the new economy, evaluation of the strengths and weaknesses of dynamic business models and critique of the business models of a variety of actual businesses. How to re imagine, reconfigure and rejuvenate traditional business model through digitalization for a sustainable business growth strategy.
The macro-environment – Investigation of competitive and macro environment as determinants of profitability and as influencers of digital business models, as well as how Digital business has affected the macro environment in which they operate.
Key Benefits/Takeaways
Upon completion of the programme, the participant will be able to:
Reevaluate and Enhance Business Models: Gain the ability to revisit their organization’s existing business models & market scope, and critically evaluate the feasibility of adopting new-age digital business models aligned with the organization’s competitive positioning.
Develop Digital Business Strategies: Build practical frameworks to conceptualize, design, and implement robust digital business models and strategies to suit their organization’s needs. The programme places a strong emphasis on enhancing digital capabilities for transformation.
Focus on Digital Transformation: Learn the strategies to leverage digital technologies to create new business opportunities, drive innovation, and build sustainable competitive advantages in the digital economy.
Pedagogy
The programme will be based on case discussions and lectures on both pure digital as well as traditional companies that must formulate and execute successful digital business models and strategies in order to gain, defend or reinforce a competitive advantage.
Who Should Attend
This programme is designed for senior executives at large and midsize companies who formulate corporate strategy as well as develop and implement digital business strategy. It is appropriate for directors, vice presidents, and senior managers who are responsible for formulating and driving digital strategy for their organization. Given the cross-functional relevance of this program, individuals and teams are encouraged to apply.
Typical participants
Chief Executive Officer
Chief Digital Officer
Managing Director
Vice President of Strategy
Director and Teams in-charge of Digital Transformation
Top-notch faculty, contemporary content, a great learning environment, and application orientation make the IIMB Exec Ed programmes world-class.