Venue/Deadlines | Program Dates | Program Fees |
---|---|---|
Venue : IIMB Campus Early Bird Discount Date :27 Jan, 2025 |
Start Date : 17 Feb, 2025 End Date : 19 Feb, 2025 |
Residential Fee(excluding GST) : Rs. 1,05,000
Residential Early Bird Fee(excluding GST) : Rs. 94,500 Non-Residential Fee(excluding GST) : Rs. 90,000 Non-residential Early Bird Fee(excluding GST) : Rs. 81,000 |
The Strategic Management of Innovation course looks at the dynamics of innovation, systematic processes for successful innovation, strategic aspects of innovation, and how to build and sustain innovation-related capabilities.
Programme Overview
Indian firms lag behind their peers in innovation-related capabilities. As India seeks to grow rapidly over the next several years, Indian firms need to ramp up their level of innovation. In this program, we examine how to build and sustain innovation-related capabilities.
Programme Objective
Increasingly, innovation has become one of the critical drivers of competitive advantage. Firms that innovate have high profitability, high growth rates and higher chances of survival. Despite the well-known benefits of innovation, firms find it difficult to be truly innovative. In this program, we examine the dynamics of innovation, systematic processes for successful innovation, strategic aspects of innovation, and how to build and sustain innovation-related capabilities. In addition, we will dwell on the institutional antecedents of innovation and its intertwining with competition.
Programme Content
Pedagogy
We will use case studies, discussions, guest lectures, exercises and presentations.
Who Should Attend
Senior managers who are involved in any type of innovation (product, process or business model) and managers of R&D labs.
Participant Benefits
As a participant of this Short Duration Programme, you will be able to enjoy some exclusive benefits other than the outcomes such as skills and knowledge enhancement and building specific competencies that can help shape your career growth.
Some of the exclusive benefits of attending this programme are listed below –
Top-notch faculty, contemporary content, a great learning environment, and application orientation make the IIMB Exec Ed programmes world-class.